Thursday, 9 September 2010

Pop Video And Marketing Campaign A2

The Brief -

Your task is to create :
  • Three Multi Media Products
  • Aimed at a specific target audience or audiences
  • To establish the image and brand of your singer or group and
  • Help sell the song, their first single from their first album
  • As part of a multi media marketing campaign.

The group or singer must be a NEW group (even if they are doing a copy of an existign song)

The song is a SINGLE from their FIRST ALBUM

The actual products to be produced are

  • THE POP VIDEO
  • A DIGIPAK for the ALBUM
  • A MAGAZING ADVERT for the ALBUM

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